your investment in us ensures you’ll be working with a team who cares about building lasting relationships

About Us

Nisse Designs provides a comprehensive array of Marketing & Communications, Strategy, Website Design & Development, Graphic Design & Illustration, and SEO & Social Media services to a variety of industries throughout the Boston area and beyond. Our team is comprised of top-tier talent who are able to work easily within the parameters of in-house marketing boundaries, but with the benefits of an outsourced perspective. We care deeply about our clients’ success and strive to develop lasting relationships so that we can grow and evolve together.

powerful brands expertly crafted for your business

a tactical approach including competitive analysis, strategic positioning and industry insight

dynamic online strategies to grow your online reach

enthusiastic design, web and SEO professionals ready to bring your website to new heights

impactful solutions for a competitive edge

combined experiences mean greater perspective and creativity

Offering the Perspective That Sets You Apart

Our success is a direct result of our dedication to fostering strong client relationships that are enhanced by a team-focused approach. We are passionate in our attention to detail and take pride in our commitment to integrity.

We believe that creating marketing partnerships with our clients and maintaining close involvement from concept to completion result in the best products. The Nisse Designs team develops a uniquely tailored approach for each relationship so that we meet timeline goals, but also deliver solutions and strategies that are innovative and forward thinking.

Our Team can’t wait to work with you!

We can help clients at any point during their business journey. We recognize that companies have varying needs along the way and welcome the opportunity to build a trusting working relationship that lends itself to consistent branding from project to project. We create fully integrated campaigns that may include marketing strategy, creative design, illustration, website design & development, content creation in addition to enhancing your presence online via search engine optimization (SEO).

We design custom responsive websites that are not only aesthetically appealing, but built with powerful SEO tools that drive traffic in an impactful manner. We consider each of our client’s individual needs from the beginning phases of strategy and research, through design and development, and ultimately at the time of launch. Once your site is live, we maintain a secure hosting environment with attractive monthly maintenance packages that include powerful analytical tools and reports to ensure your online presence exceeds the competition.

The Nisse Designs team delivers where you need it most. From design and illustration to web development and SEO, our high-level design and web professionals can guide you through all stages of your project and stay on board as your trusted team. We pride ourselves on developing lasting relationships, so our clients can rely on us with confidence for any future needs.

The Nisse Team

aimee maescher

FOUNDER AND CEO

Aimee has more than 25 years of experience working in-house and as a consultant for firms whose brand identity was vital to building name recognition within their specific business environments. Aimee has helped more than 100 companies with their branding, digital and web needs including logo design, collateral sets, website design, annual reports, brochures, professional announcements, advertising and electronic media for a vast array of clients. Aimee earned a Bachelor of Fine Arts degree from Syracuse University.

laurie mcdowell

PARTNER AND CHIEF STRATEGY DIRECTOR

Laurie specializes in developing efficiencies of time and funds in marketing programs and initiatives. With the majority of her career spent in corporate marketing, she now lends her in-house marketing communications expertise to creating clear, manageable marketing communications programs and strategies for professional services companies. Laurie earned a Bachelor of Arts in English from Denison University and Master of Arts in Integrated Marketing Communications from Emerson College.

PETER MAESCHER

CHIEF BUSINESS DEVELOPMENT OFFICER

Peter’s efforts are focused on identifying and managing business development activities in addition to overseeing numerous financial aspects of the firm. Peter brings over 25 years of professional experience with a diverse background in relationship management, business development, business analysis, and project management, primarily in the financial industry.

tom fratolillo

CREATIVE DESIGN & WEB DEVELOPMENT PARTNER

Tom brings over 20 years of creative experience to the team and specializes in web design, advertising and illustration. Prior to joining the Nisse team, Tom was creative director and headed up Mile Ends Creative, a small design studio located in the Boston area. He also served as an Artist Supervisor in the Advertising Department for the Stop and Shop Supermarket Company (“Ahold USA”). He earned a Bachelor of Arts in both Graphic Design and Illustration from the Savannah College of Art & Design in Savannah, Georgia.

OUR CORE SERVICES

Creative Design & Illustration Graphic Services

Logo & Brand Development

Illustration & Digital Media/Display

Creative Content for Social Media

Graphic Design

Presentations

Business Collateral & Style Guides

Infographics

Brochures & Product Portfolios

Trade Show Displays & Materials

Signage, Product Packaging, Storefront

Displays

 

Website Design Services & Blog Management

Keyword Analysis Reporting

Conceptual Design & Site Structure

Responsive & Mobile Design

Blog Management

Online newsletters

Powerful & Reliable Linux Cloud Hosting

Google Webmaster Tools Implementation

Monthly Maintenance & Management Services

Marketing & Communications Strategy

Marketing Research

Competitive/SWOT Analysis

Marketing Efficiency Assessments

Internal Audits/Budgeting

Content Strategy & Creation

Advertising Campaign Strategy

Social Media Strategy

Blog Development & Management

SEO & Social Media Strategy, Analytics & Listings

SEO Keyword Analysis and Site Strategy

Webmaster Tools and Analytics

Onsite Metadata and Site Structure

Offsite Link Building

Local Business Pages Setup

Core Business Listing Submission

Google AdsenseCampaign Planning & Execution

PPC (Pay-Per-Click) Campaigns

Display Campaigns

Social Media Growth

Web Traffic

Newsletter Subscribers

ROI for Campaigns

Online Paid Advertising & Media Buying

Search Engine Marketing (SEM) & Promotion

Pay-Per-Click (PPC) Advertising Programmatic

Display Advertising

Social Media Paid Display Campaigns

(Twitter, Facebook, Instagram)

Search Retargeting

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